CREATING ENTERPRISE AGILITY by removing the friction associated with change.
Our perspective is that traditional change management is largely approached as a reactive endeavor. It is a necessary evil, utilized to get a change-resistant organization (or portion of the organization) to implement things they should already be doing.
We offer an entirely new way forward. We help large organizations turn proactive change adoption intro a distinct competitive advantage. We help them remove the friction associated with change, drive broad adoption of best practices, surface new ones, and accelerate the business outcomes associated with those practices. The near-term wins are numeric; while the longer-term win is enterprise agility, enabling the organization to pivot and seize marketplace opportunities faster than the competition.
Organizations and Change Resistance
Change is hard. For every individual, there is direct correlation between a willingness to embrace change and confidence in their ability to do so. An enormous thought error commonly made is that this “willing and able connection” if fixed. Operating from this faulty and limiting viewpoint, the assumption is made that a fixed portion of the population will adopt the new message and practices, regardless of how it is messaged and rolled out. 75-90% of change initiatives fail, and the #1 reason is because those initiatives are fragmented endeavors. Leaders and organizations unwittingly build “change resistance” into their own organizations by every fragmented change effort and every message that is not rigorously followed up
Change resistance is not fixed. Because change resistance is directly related to the “willing and able connection,” an organization can dramatically alter the equation for how open, responsive, and successful its people, departments, and divisions become at adopting change. We bring a deep expertise to this subject, along with strategies to evaluate the entire landscape of the organization’s activities to present ways forward that will increase openness to change.
We have codified the “30 Hurdles” to behavioral change. Our most closely guarded intellectual property is the deep underpinning that enables us to nimbly adapt our understanding to diverse industries, markets, and global geos. What we have discovered is that the hurdles to behavioral change are the same regardless of the change being sought, for they are a brain change challenge. The challenge of brain change is the challenge of creating the short-term attention and repetition necessary to encode lasting change to long-term memory. Neuroplasticity points the way of possibility. We have taken that hopeful possibility, and through working with many organizations and tens of thousands of individuals within them, uncovered and codified the specific hurdles to creating lasting behavior change in the corporate setting. Further, we have created and perfected the environments and programmatic structures that enable individuals, teams, divisions, and organizations to enable their people to embrace and adopt those changes that result in better business outcomes, and the lasting culture change that is the cumulative result of those collective changes.
If An Organization Can Change Behavior
Excellence can be broadly adopted. If an organization can change behavior, the most immediate opportunity is to drive broad adoption of what the best in the organization currently do.
Currently unreachable market opportunities can be harvested. If an organization can change behavior, practices and processes can be developed, trained to, and adopted, which enable the field force to begin harvesting currently unreached opportunities, whether those are new clients or new opportunities with existing clients.
Competitors will always be one step behind. If an organization can change behavior, and proactively does so on an ongoing basis, their workforce will continually bring superior value to their market space. Business leaders can no longer anticipate what customers will want five and even three years from now. What they can do is be the service provider closest to customers, and in this way, always be a step ahead of their competition.